10-Jul-2013 Source: Eurocopter
Norbert Ducrot has been appointed the President and CEO of Eurocopter China, positioning this experienced Asian region executive to lead Eurocopter’s Chinese affiliate.
Ducrot’s new role is in addition to continuing his responsibilities as the Eurocopter Senior Vice President – North Asia (China, Korea, Japan).
China is a key market for Eurocopter. The company holds an increasingly important share of its evolving helicopter segment – and is targeting further development in the country, along with a strengthened support and services presence. Eurocopter also has worked with the Chinese aviation industry in cooperative development and production programs for more than 30 years.
Ducrot joined Eurocopter in 2003, with his previous management assignments as the Senior Vice President – Asia-Pacific; and chairman of Eurocopter China, Eurocopter Japan and the Singapore-based Eurocopter South East Asia subsidiaries.
He began his industry career in 1980 as aeronautical software engineer at the Dassault Electronique Company. Ducrot subsequently joined Thomson-CSF in the United States as program director followed by his appointment as the Strategy and Cooperation Director, working with major U.S. aircraft manufacturers.
In 1991, Ducrot became the Director of Marketing and Sales in Asia for Thomson TRT Defense. He then was hired by the Lagardère group, where Ducrot was in charge of all sales and marketing activities in Asia for Matra Defense and then the European MBDA missile company – a subsidiary of EADS.
Established in 1992, the Franco-German-Spanish Eurocopter Group is a division of EADS, a world leader in aerospace and defense-related services. The Eurocopter Group employs approximately 22,000 people. In 2012, Eurocopter confirmed its position as the world’s No. 1 helicopter manufacturer with a turnover of 6.3 billion Euros, orders for 469 new helicopters and a 44 percent market share in the civil and parapublic sectors. Overall, the Group’s helicopters account for 33 percent of the worldwide civil and parapublic fleet. Eurocopter’s strong international presence is ensured by its subsidiaries and participations in 21 countries. Eurocopter’s worldwide network of service centers, training facilities, distributors and certified agents supports more than 2,900 customers. There are currently more than 11,780 Eurocopter helicopters in service in 148 countries. Eurocopter offers the most comprehensive civil and military helicopter range in the world and is fully committed to safety as the most important aspect of its business.